Ferrari Scales Back Electric Supercar Plans. What It Means for the Stock.

The entrance of the Ferrari factory in Maranello, Italy. (FEDERICO SCOPPA/AFP via Getty Images)

Ferrari hit the brakes on a plan to go electric on Thursday, becoming the latest high-end auto maker to water down its previous EV target.

Electric cars will make up just 20% of the sports car model lineup by 2030, the company told investors at a capital markets day in Maranello, Italy. Ferrari had previously guided that 40% of its lineup would be electric by the end of the decade.

The company tweaked guidance for its product mix after unveiling the chassis and powertrain for the Ferrari elettrica, the luxury automaker’s first-ever fully electric vehicle, which will start deliveries in late 2026.

Ferrari also said that it plans to launch an average of four new cars a year between 2026 and 2030. In 2027, it will open new “Tailor Made” hubs in Tokyo and Los Angeles, to help more customers to personalize their cars.

The new guidance is unlikely to have a major impact on Ferrari’s stock, given that the company is yet to start even delivering its electric cars. Investors will be waiting for financial targets, set to be unveiled in Maranello later on Thursday.

Ferrari’s U.S.-listed shares climbed 0.1% to $479.79 ahead of Thursday’s opening bell. Futures tracking the S&P 500 were 0.1% lower.

Ferrari is up about 13% in 2025, and 11% since it was a Barron’s stock pick in late November.

Write to George Glover at george.glover@dowjones.com