Sugar Rush on Wall Street. Hershey’s Chart Is ‘Sweet’ but Oatly Group Vulnerable.

Hershey stock was trading at $185.91 Monday. (Justin Sullivan/Getty Images)

Despite the healthy-living narrative, two candy stocks are defying expectations. Two beverage peers are charting diverging paths, one showing strength, the other falling flat.

Hershey , the snack and confectionery titan, is up 10% YTD and boasts a nearly 3% dividend yield. It cleared a $178.16 cup-with-handle pivot on July 22 and enters the week riding an eight-day winning streak.

Notice how February successfully retested a prior double bottom breakout in late May, and the stock now appears magnetized toward the very round $200 level in August.

Hershey was trading at $185.91 Monday.

Tootsie Roll Industries , a Halloween staple, has surged 27% YTD, crushing the 4% gain of the Consumer Staples Select Sector ETF in 2025.

On the weekly chart, it is carving out the right side of a cup base that began in late 2022. A failed bull flag breakout in the second quarter of 2023 triggered a sharp pullback, reminding traders that breakout failures often lead to sizable drawdowns.

A pullback toward $38 could offer a tactical entry, with upside potential into the mid-$40s in August and possibly $58 by mid-2026 for longer-term investors.

Tootsie Roll Industries was trading at $39.91 Monday.

Vita Coco , a healthier alternative to the two above stocks, has posted a modest 3% gain YTD, but the setup may be more constructive than it looks.

On the weekly chart, the stock’s breakout phase from late 2022 to mid-2023 saw it surge from $7.39 to just below the key $30 level. It then spent 18 months consolidating between $20 and $30 before finally punching through $30 last November, classic round number behavior.

A breakout above $40 could trigger the next leg higher, with potential upside toward $54 by mid-2026.

Vita Coco was trading at $37.75 Monday.

To stay balanced, Oatly Group stands out as a potential short candidate despite a 60% surge over the past three months.

The stock underwent a reverse split earlier this year, often seen as a last-ditch effort from low-price securities to remain listed, and still sits 29% below its 52-week highs. After doubling off its April lows, the rally may be tiring near the $15 level, an area with notable price memory.

A breakdown below $14.50 could offer a tactical short entry, signaling fading momentum in this speculative name.

Oatly Group was trading at $14.91 Monday.

Write to Doug Busch at douglas.busch@barrons.com