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Home Builder Stocks Rally. Charts of Pulte, CRH, Cemex Point to Further Upside

Oct 15, 2025 11:13:00 -0400 by Doug Busch | #Technical Analysis

A home under construction in Rancho Cordova, Calif. (David Paul Morris/Bloomberg)

Key Points

The recent pullback in the 10-year Treasury yield has provided relief to rate-sensitive sectors, propelling home builder stocks higher amid renewed optimism for a housing market rebound.

Toll Brothers jumped more than 4% yesterday, while the iShares U.S. Home Construction ETF gained 3%, completing a bullish morning star pattern after a 16% correction from an earlier peak in September. The ETF also bounced cleanly off its 200-day simple moving average and the key $100 level, a solid technical development. The 10-year yield has declined six of the past eight weeks and a bear flag formation now suggests a potential move toward 3.65% if it breaks below 4%. With this week’s lows establishing clear risk parameters, investors may find selective opportunities as home builder and periphery plays regain momentum heading into year-end.

The iShares U.S. Home Construction ETF was trading at $103.76 Wednesday.

The home builder ETF bounced at a critical area, which is a good sign going forward.

The home builder ETF bounced at a critical area, which is a good sign going forward.

PulteGroup, a pure-play home builder and the third-largest holding in the iShares U.S. Home Construction ETF, is up 15% year to date and pays a 0.7% dividend yield. The stock has dropped four of the past five weeks, including a 13% decline last week, yet shows relative strength trading just 16% below its 52-week high. Peers D.R. Horton and Lennar are down 20% and 33%, respectively, from their own annual peaks. Technically, Pulte Group remains constructive as its 200-day simple moving average that began sloping upward in mid-August, reflecting a strengthening secular trend. The stock is now carving out a potential double bottom with a key pivot at $138.43. That base began forming after a Sept. 5 gap-fill from Oct. 21, 2024, and Tuesday’s action completed a bullish morning star reversal. An entry here appears favorable, with a clear bullish thesis intact above $118.

PulteGroup was trading at $125.49 Wednesday.

PulteGroup stock put in a strong Tuesday session.

PulteGroup stock put in a strong Tuesday session.

Looking internationally, Dublin-based CRH is a global building materials company whose stock shows strong technical aspects. Often considered a periphery play on the housing sector, the stock is trading just 1% below its all-time high, up 27% year to date, and offers a 1.2% dividend yield. A bullish ascending triangle formed between March and August at the very round $100 level supplied the breakout trigger. The stock surged 10% on Aug. 7 after a strong earnings report, marking its best single-day volume in six months. As leading stocks often do, it’s presenting an add-on buy point above a bull flag pattern. Traders should consider entering above the $121 trigger, with an eye toward a potential move to $145 by year-end. Maintain a bullish view while the stock holds above $114.

CRH was trading at $119.75 Wednesday.

CRH, a standout among building materials stocks, should continue its run higher.

CRH, a standout among building materials stocks, should continue its run higher.

Cemex , the Mexican cement company and like CRH an international periphery play, is delivering a standout performance in 2025. The stock is up 73% year to date with a 0.9% dividend yield. Since bottoming in early April, it has nearly doubled, rising in 20 of the past 27 weeks, and is up another 7% this week. Momentum has been strong with a bull flag breakout above a $7 trigger in early July following an earlier move through a $6.43 double bottom pivot on May 8. Now hovering near a cup base trigger at $9.72, Cemex is attempting to decisively break out of single-digit territory. The stock’s tight, orderly trading behavior, marked by low volatility and constructive price action, is a classic bullish signature. A breakout here could open the path toward $11 by year-end, with a bullish stance justified while shares hold above $8.75.

Cemex was trading at $9.79 Wednesday.

Cemex’s very tight trading range bodes well for this uptrend continuing into year end.

Cemex’s very tight trading range bodes well for this uptrend continuing into year end.

Write to Doug Busch at douglas.busch@barrons.com