This RV Maker Sees a Surprising Jump in Sales. The Stock Spikes 18%.

Winnebago reported better-than-expected quarterly earnings and revenue. (Courtesy Winnebago Industries)

Key Points

• Winnebago reports adjusted earnings of 38 cents a share, exceeding estimates of 13 cents.
• The company’s towable RV unit deliveries increase by 12.2%, and motorhome segment revenue rises by 13.5%, with deliveries of luxury models jumping.
• Winnebago shares trade sharply higher. Coming into the session, they had declined 16% in 2025.

Shares of Winnebago Industries popped Friday after the motorhome maker reported better-than-expected quarterly earnings and revenue.

The company posted adjusted earnings of 38 cents a share for its fiscal first quarter, well ahead of analysts’ consensus estimates of 13 cents. Revenue totaled $702.7 million, up 12% from last year. Wall Street had forecast revenue growth of less than 1%.

Winnebago stock jumped 18% in premarket trading Friday. Shares had declined 16% this year as of Thursday’s close, with weak consumer sentiment and uncertainty around tariffs weighing on the outdoor recreation industry.

The results showed solid demand across Winnebago’s product lines. Lower-priced towable RV unit deliveries increased 12.2% from the prior year. Total motorhome deliveries declined, but revenue in that segment still climbed 13.5%, with deliveries of luxury models rising.

CEO Michael Happe said the strong print reflected “new products, select pricing actions, production discipline, strong cost management, and the benefit of a product portfolio that is increasingly aligned to where consumers are spending.”

Shares of fellow RV maker Thor Industries rose 0.8% in the premarket session. Boat maker Malibu Boats was up 2.3%.

Write to Nate Wolf at nate.wolf@barrons.com